About us
At Orée, I design pieces for the space between overdressed and undone. Clothes that feel just as right at dinner as they do an hour later somewhere louder, messier, and more fun.
Orée began in July 2025 after I spent years searching for pieces that captured that feeling. Something feminine and sexy, but still effortless. Pieces I could wear for drinks with the girls, a date night, a holiday, or a night that somehow turns into sunrise, without feeling like I was dressed for one specific occasion. Everything I found felt either too basic, too polished, or like it was trying too hard.
So I started making the pieces I couldn’t find myself.
What began as sketches, fabric swatches pinned to my wall, and late nights reworking silhouettes slowly became Orée. A small female-owned brand built by a 21-year-old girl designing the kinds of pieces she wants to wear through her twenties.
Inspired by dimly lit dinners, European summers, vintage lingerie, and the feeling of throwing something on and instantly feeling good in it, Orée is built around pieces that feel confident without being overcomplicated. Sheer fabrics, soft draping, lace trims, animal prints, open backs, and silhouettes that feel a little undone in the best way.
Every piece is designed to be worn on repeat, styled your own way, taken on holidays, borrowed by friends, worn to dinners, parties, beach towns, and all the in-between moments that end up becoming the memories you keep forever.
Frequently asked questions
What is the return policy?
At Orée, every piece is produced in limited quantities with care and intention. As a small independent brand, we're unable to offer refunds for change of mind, incorrect sizing or any other non-fault-related reasons.
Exchanges & Store Credit
If your item isn't quite right, we're happy to offer an exchange or store credit, provided that:
- Your request is made within 30 days of receiving your order.
- The item is unworn, unwashed and in its original condition.
- All original tags remain attached.
- The item is returned in its original packaging where possible.
Exchanges are subject to stock availability. If your requested size or style is unavailable, a store credit will be issued instead.
Faulty Items
We take great pride in the quality of every Orée piece. If you believe your item is faulty or you have received an incorrect item, please email chloe@oreethelabel.com within 30 days of receiving your order.
Please include:
- Your order number
- A description of the issue
- Clear photographs of the item and the fault
Our team will assess the issue promptly and work with you to provide an appropriate resolution, whether that's a replacement, repair, store credit or refund where required
how do I get in touch?
For any questions, order updates, collaborations, or returns, email chloe@oreethelabel.com and we’ll get back to you as soon as possible.
Fabric and Care
Many Orée pieces use delicate fabrics including mesh, lace, and chiffon. We recommend cold hand washing and laying flat to dry to keep your pieces looking their best.
Sizing
Our pieces are designed to fit true to size unless stated otherwise on the product page. If you’re between sizes or unsure, feel free to reach out to and we’ll help you choose the best fit.
Sustainability
At Orée, we believe creating beautiful pieces also means taking responsibility for how they're made. As a young independent brand, we're committed to making thoughtful choices wherever we can, while recognising that meaningful change is a journey.
From production to dispatch, Orée operates with a small, dedicated team. We produce in small batches to reduce excess inventory and minimise unnecessary waste. Rather than overproducing, every piece is thoughtfully crafted with intention, allowing us to maintain quality while embracing a slower, more considered approach to fashion. We believe in creating only what is needed, not contributing to unnecessary overconsumption.
At this stage, the realities of producing in smaller quantities mean that sustainably sourced fabrics aren't always financially accessible. Rather than making promises we can't yet fulfil, we choose to be transparent about where we are today and where we're working towards.
We're proud to use packaging made from 90% recycled materials, helping to reduce our environmental impact from the moment your order leaves our warehouse. As Orée grows, we're committed to increasing our use of lower-impact materials and more responsible production practices. Every collection is an opportunity to improve, and our commitment to sustainability will continue to evolve alongside our brand.
Above all, we believe the most sustainable wardrobe is one built on pieces designed to last. We create timeless garments with longevity in mind, pieces designed to be worn, loved and remembered for years to come.